Persona-comments-Paul Gillin former ComputerWorld editor

From IVP Wiki

Source: Blog post April 19, 2011

"A paid content model that makes sense . . . can it work? It has to"

Paul Gillin, a noted social-media consultant and former editor of ComputerWorld magazine, summarizes "From Paper to Persona" in a blog post.

An excerpt:

"Can Densmore’s vision work? It has to. The two billion people in the world who are now connected to the Internet have already moved beyond the notion that information is a scarce commodity, even if a lot of news publishers still haven’t. The information-consuming public understands that today’s problem is not lack of knowledge but lack of trust. News organizations are actually in a pretty good position to deliver on the trust equation, but they have to discard the notion of propriety and exclusivity."

Paul Gillin
(508) 656-0734 / @pgillin