Difference between revisions of "Persona-comments-Paul Gillin former ComputerWorld editor"

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(New page: <small>Source: [http://socialmediatoday.com/paulgillin/297526/paid-content-model-makes-sense Blog post April 19, 2011]</small> ==="A paid content model that makes sense . . . can it work...)
 
("A paid content model that makes sense . . . can it work? It has to")
 
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==="A paid content model that makes sense . . . can it work? It has to"===
 
==="A paid content model that makes sense . . . can it work? It has to"===
[http://socialmediatoday.com/paulgillin/297526/paid-content-model-makes-sense Paul Gillin,] a noted social-media consultant and former editor of ComputerWorld magazine, summarizes "From Paper to Persona" in a [http://socialmediatoday.com/paulgillin/297526/paid-content-model-makes-sense blog post].   
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[http://socialmediatoday.com/paulgillin/297526/paid-content-model-makes-sense Paul Gillin,] a noted social-media consultant and former editor of ComputerWorld magazine, summarizes "From Paper to Persona" in a [http://newspaperdeathwatch.com/a-paid-content-model-that-makes-sense/ blog post].   
  
 
An excerpt:  
 
An excerpt:  

Latest revision as of 12:49, 19 April 2015

Source: Blog post April 19, 2011

"A paid content model that makes sense . . . can it work? It has to"

Paul Gillin, a noted social-media consultant and former editor of ComputerWorld magazine, summarizes "From Paper to Persona" in a blog post.

An excerpt:

"Can Densmore’s vision work? It has to. The two billion people in the world who are now connected to the Internet have already moved beyond the notion that information is a scarce commodity, even if a lot of news publishers still haven’t. The information-consuming public understands that today’s problem is not lack of knowledge but lack of trust. News organizations are actually in a pretty good position to deliver on the trust equation, but they have to discard the notion of propriety and exclusivity."

Paul Gillin
(508) 656-0734
paul@gillin.com / @pgillin