WILLIAMSTOWN, Mass., Sept. 8 -- Newshare Corp. says it is seeking a small group of diverse publishing partners to begin October "alpha" testing of its Clickshare(sm) registration, third-party tracking and charge-per-page Internet transaction system.
Publishers chosen for the October alpha and mid-November beta rampups will receive "evaluation" copies of Clickshare's server software without charge.
Publishers or Internet Service Providers who submit an application to join Clickshare(sm) in alpha or beta -- but who are not selected for either -- will be rewarded anyway with a 50-percent discount on first-year membership fees should they join at official launch around Jan. 1.
They will also be eligible for consideration as exclusive licensees of the Newshare(sm) System in their topical or geographic-specific subject area.
EMAIL TO DENSMORE@NEWSHARE.COM TO APPLY
"Publishers are either using the World Wide Web to experiment or market, but most of them can't figure out how to make money doing so," said Bill Densmore, president and cofounder of Newshare. "Clickshare(sm) will use the distributed power of the Internet to enable all publishers to charge for and exchange content among their users -- with flexible pricing and marketing styles."
The system registers, validates and charges users across
multiple unrelated publishing sites and is designed to provide
third-party validation and demographic information to
advertisers, said Densmore.
"Our system is the first announced publicly that permits the
so-called billing of hypertext links across multiple
independent Internet publishing sites," said Densmore, a
formerly weekly newspaper publisher, wire-service and trade-
press journalist.
Clickshare is the product of more than a year of software
engineering lead by David M. Oliver, managing director-
technology and a technical director at the University of
Massachusetts at Amherst. Oliver has more than 10 years of
experience with high-performance computing and network
applications.
"Publishers who link a user to fewer than 100
pages of World
Wide Web information per year will pay no per-user access fees at all,
meaning it will cost them just $1,995 to adopt the Clickshare system,"
said Densmore. "For smaller publishers and ISPs, we will also allow
payment for the software from anticipated royalty or commission payments.
We will not let cost be a barrier to adoption of Clickshare."
A unique feature of Clickshare(sm) is the principle of
automatic information brokerage under which the user's Internet
service provider or home publisher receives a commission when
its user purchases information from a selling publisher. In
this way, Clickshare(sm) system members have an incentive to
market and sell each other's information via hypertext links or
other methods. Such a system has been dubbed "billable
hypertext links" by some people.
For example, with the system, a selling publisher is free
to chose from among at least 16 different pricing tiers for
per-page sales, from as little as 10 cents. The user's home
base (ISP or publisher) is responsible for collecting these
payments monthly. The user's home base then forwards the
majority of the total to the selling publisher via Clickshare's
clearing system, and Clickshare retains a small transaction
fee.
"We have discussed with likely partners and publishing
members various ways to split these payments but will not
formalize them until transaction processing begins," said
Densmore.
Though not required specifically for the Clickshare-enhanced server,
Newshare recommends that a minimum of 32MB of RAM and 1GB of hard disk
storage are available on any of the hardware mentioned above. Those
machines that will run full X Window System displays in addition to
running the HTTP server should have a minimum 64MB of RAM.
Further, though not specifically required for the Clickshare-enhanced
server, Newshare recommends that the machine running the HTTP daemon
to connected to a LAN with direct attachment to a T1 rate (1.54Mb/s)
Internet connection. This bandwidth may be shared with other workstations
on this LAN. So-called "fractional T3" is a more ideal Internet
service connection. Lower bandwidth connections to the Internet, however,
are not significantly affected by the presence of Clickshare.
If you are running a commercial secure server at your site (such as Open
Market or Netscape) you will need at this stage to run the
Clickshare-enhanced server daemon on a separate "port." But the
Clickshare daemon and the main daemon can be set up to access the same
underlying information, just from a different port address (i.e., 8080
instead of 80).
We expect to negotiate the license of our code to major commercial server
vendors for inclusion in their products so that running two separate
server daemons won't be necessary.
For a detailed description of how Clickshare(sm) works,
send a blank email message to clickshare@clickshare.com
or
visit the Clickshare demonstration site at:
SEEKING TO MAKE CLICKSHARE STANDARD
Newshare Corp. is pushing to have Clickshare(sm)
become a de-facto standard for micro-billing of electronic
information exchange by pricing its products competitively and
reaching agreements with strategic partners.
WHAT IT COSTS
The Clickshare Service license for a publisher or
Internet service provider,
priced at $1,995 plus $3.00 per enabled user per year, payable
quarterly, for the first 10,000 users enabled. Clickshare itself
will charge a transaction fee of as little as a 2 cents
per information request, which will be credited to the publisher
as an offset against the per-user fee.
ALPHA TECHNICAL REQUIREMENTS
The Clickshare-enhanced HTTP daemon and supporting software are being
developed concurrently on the Silicon Graphics Inc. line of workstations
and servers running Irix 5.2 or 5.3, and on Intel 486/586-based machines
running the Linux operating system (releases 1.2.3 and above). Early
supported ports will include SunOS 4.1.3 and Solaris 2.4 (running on
Sun workstations), OSF/1 running on Digital Alpha workstations and
servers and the BSDI Unix platform. The Clickshare-enhanced HTTP daemon
and supporting software
are written in C (using GNU C v2.5.8 and above) and Perl (v5). A
Windows NT port is under development. For
the alpha Clickshare release, these development tools need to be
available on the workstation.
http://www.clickshare.com/tryit/.
Newshare is a servicemark of Newshare Corp.
Copyright, 1996, Newshare Corp. All rights reserved.
Newshare Corp.
75 Water St., P.O. Box 367
Williamstown, MA 01267-0367 USA
VOICE: (413) 458-8001
FAX: (413) 458-8002
EMAIL: mail@newshare.com
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